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Privacy Policy

Last Updated: January 10, 2023

Privacy Notice for

First and foremost The Business of Marketing (BOM) respects your privacy. We understand how upsetting it is to have your personal data is shared in ways you didn’t agree to or weren’t aware of. We will only ever store and use your data in ways that you authorize or are necessary to operate this site.

Your data will only be shared with any third parties we may work with, with your consent. We will never buy, sell, or trade your data to anyone and your data will only be stored for as long as it is needed. We never collect your data from outside sources, such as public records.

You can explore the BOM site without providing any of your personal information (your name, email, phone, etc.). Please only enter the information you are comfortable being used to improve your experience on our site. 

By using this site you agree to my terms of services and agree to the information we do collect, how we share it, and the use of this information to improve your experience on this site.


Comments: When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.  


Media: If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.


Contact Forms: We use contact forms to enable you to contact me directly through the website. We will always indicate if your email will be added to any list when you complete a contact form. You will always be able to opt-out of this subscription.

Cookies: If you leave a comment on this site you may opt-in to saving your name, email address, and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. You can alter your cookie settings in your browser.  


Voluntary Information: We may collect and store the information you voluntarily submit to this website. This could include personal information such as your name or email address while leaving comments or contacting us via the contact form. All voluntary information you provide should only be provided with your consent if you are comfortable doing so.


Automatically Collected Information: Automatically collected information when you land on our site can include your IP address, operating system, browser type when you accessed our site, who referred you, your behavior/viewing process while on my website, and links you clicked. This information is anonymous and only used for aggregated statistical purposes.


Embedded Content From Other Websites: Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if you visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


The information you provide may be used in the following ways:

  • To provide us with anonymous analytics of our user base to provide catered content to our audience.

  • To respond to your emails or questions. Please note that communication must be initiated by you.

  • To respond to your comments.

  • To track and measure the performance of content.

  • To operate and maintain the website.

  • To provide you with a seamless user experience based on your browser and operating system.


You have the right to know how your data is used and collected. If you have an account on this site or have left comments, you can request to receive an exported file of the personal data held about you, including any data you have provided to us. You can also request that we erase any personal data held about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.


You may email if you are concerned with the data used and collected on you.


This site uses the following 3rd party partners:

  • Wix. Wix is the company used to create this website. They may receive data from you, such as your IP address, your name, and email if you comment on our posts and other data.

  • Google Analytics. Learn more about Google Analytics here

  • Convertkit. Convertkit is how I manage forms and emails. You can unsubscribe at any time.


Please note that each of these 3rd parties may also have 3rd party companies they share with. Each company should have a privacy policy detailing more information about how they share your data. It is your responsibility to know and understand each companies privacy policy and how it relates to you.


It is your right to choose to accept Cookies or not. This can be done through your internet browser’s settings where you can turn off the Cookie feature, which will prevent your browser from accepting new Cookies. To find more information about managing and deleting Cookies, visit the ICO website or All About Cookies.


We will never knowingly keep or collect data of underage minors. We ask that anyone under the age of 16 refrain from leaving sensitive information on this site. If a parent or guardian believes I have such information about a minor, contact me immediately.


This site will never ask you for sensitive personal information (i.e. bank details, date of birth, personal ID numbers, race, ethnicity, background information, government information, or other sensitive data that may be used to harm your identity). Never provide this information or any information you are not comfortable sharing with BOM. 


If you have questions about your privacy or my terms, please email me at

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