THE BUSINESS OF MARKETING
Accelerate Business Value with Marketing that Builds Equity, Not Dependency.
We're your unfair advantage that makes your business easier to grow, operate, & transition. Whether you're looking to grow or sell, we use the most efficient, proven strategies to position your business for increased value.
The Ecosystem That Grows Business Value
You may only need to adjust a piece of this ecosystem, all pieces, or none if you are happy with everything about your Valuation or Audit. You decide.
Step 1: Gain Clarity
Value killers: rising costs eating margins • customer acquisition is harder • bottlenecks • systems live in people's heads • weak digital presence • unpredictable cashflow • everything is manual • keeping good talent
Step 2: Create Scalable Systems
MARKETING | SALES | OPERATIONS | HR
We deploy our proven and proprietary methods to get you results and connect you with lead experts where needed.
Build (Necessary) Assets
Delegate
+ Automate
Improve Cash Flow + Accounting
THE WORK
The most essential outcomes that build value
visibility
conversion
retention
advocacy
efficiency
speed
scalability
sustainability
transferability
Positioned for Growth
Positioned for Sale
THE RESULTS
YOUR STARTING POINT
Choose where you want to begin.
Both options are designed to give you clarity first — not pressure. You stay in control of what happens next.
Growth is Your Goal
Are you tired of feeling like you're wasting money with little results to show for it? This is for you if you want to grow revenue, protect margins, and build a business that's worth more, not one that's dependent on you.
How to Get Clarity
Most businesses leave money on the table through weak digital presence, unclear positioning, or systems that live in people's heads. We start with a digital presence audit to show you where your biggest opportunities lie.
The audit shows you:
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Where you're losing to perception or conversion issues
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What's costing you visibility and/or credibility
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Exactly what to fix to increase value, and reduce risk
What happens next:
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Get clarity with an audit ($1,500+)
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Decide if you want to fix it yourself or work with us
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Build systems and assets you own, not dependency on an agency or person.
You're Considering Selling
You're thinking about selling in the next 1-3 years, or you want the option. Either way, you need to know what your business is actually worth and what's keeping it from being worth more.
How to Get Clarity
A comprehensive valuation shows you:
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What your business is worth today according to the market and what buyers would pay
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The gap between that number and what you want
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Where value is leaking and how to fix it before you list
What's included:
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4 valuation methods + 30 key performance indicators
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Risk analysis and value driver breakdown
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Written report with improvement priorities
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Strategy call to review results and discuss next steps
What happens next:
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Get quoted before any work begins ($1,500+)
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Decide whether to sell now, fix gaps first, or keep growing
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If you list with us, preparation is included.
Unsure which option is best for your business?
We believe every business should have full control and ownership of all their marketing, assets, and decision-making, so we design all of our work for independence and clarity. We're in the business of valuation creation, not dependency creation.
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- JULES, FOUNDER & CEO, THE BUSINESS OF MARKETING
